Apple Computer – Apple Records – Hare Krishna

In 2005 Steve Jobs related the source of his inspiration to the graduating class at Stanford University  …

“I would walk the 7 miles (11 km) across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.”

In 1969 the Hare Krishna mantra was a hit single around the world

This would have been in 1973, just a few years after Apple records had produced the hit single HARE KRISHNA MANTRA.

Steve Jobs chanting Hare Krishna every Sunday night

We can’t be sure just how many Sundays Steve enjoyed the priceless gifts of thinking about Krishna while walking 2 hours each way to enjoy chanting,  prasadam and the association of devotees, but anyone who has visited an ISKCON temple understands the transcendental nature of such timeless activities.

Like George Harrison, Steve understood “The Art of Dying” and was sure to give proper credit to Krishna when he knew his time was coming to an end.

As early as 1978 there were already lawsuits alleging copyright infringement between Apple Records and Apple Computer, who subsequently promised to stay out of the music business.


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